LG Electronics is looking to move ahead of Samsung to become the second-largest cell phone maker by 2012, according to an interview with one of the top executives of the company. LG is bringing out premium, iPhone-competing smartphones to boost its global market share.
LG is best known in the U.S. market for its mid-level phones like the Voyager and the Dare, but it will be placing a stronger emphasis on smartphones. The company released its first U.S. smartphone with the Incite last November, and the company will be coming out with a high-end smartphone in the fourth quarter that will be a serious competitor to Apple’s iPhone.
LG Electronics will also look at the high-end market as an avenue of growth, as it will be bringing out another phone in its Prada lineup. Additionally, the company will be creating its own luxury brand of smartphones that will be “similar to Toyota’s Lexus and Nokia’s Vertu.
LG has made strong strides in the mobile industry over the last few years, as it surpassed Motorola and Sony Ericsson to become the third-largest cell phone maker. The company may have a tough time catching up to Samsung in such a short period though, as LG has about 9% of the global cell phone market compared to Samsung’s 18%.
To take a glimpse of new and popular LG mobile handsets, visit their website.
Tags: 2012, Dare, Incite, LG, mobile, Prada, voyager
Thanks for your note regarding the QWERTY keyboard.
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